YO SOY                 

Exploring the vastness of Latin American culture across the United States

YO SOY LATINX

For Latinx Heritage Month we asked photographers across the U.S. to capture the vast diversity of their Latin American communities. YO SOY ________ showcases not only the visual differentiation amongst cultures, but brings context to the vast descriptive of how those choose to identify themselves. At Ceremonia we believe that we are not a monolith, but rather a myriad of individual different cultures, countries and histories that together, make up what it means to be Latin American. Featured artwork will be on display at our flagship store in Soho through October 15th.

Featuring work by

SOFI PERAZZO

In these images we bring light to the success of each individual and family while addressing themes of change, sacrifice, and the reality of migration. The emotional journey of leaving behind the familiar for a brighter life is palpable, encompassing the challenges of saying goodbye and preserving one's identity.

Aceite de Moska
Papaya Scalp Scrub
Perfume de la Tierra

DIEGO PALOMINO

I knew I wanted to capture a nostalgic experience. One of the most intimate memories I honestly believe we all share as a community are family get-togethers. Whether that'd be a birthday, holidays, or a simple family reunion -- This experience is one we can all relate to. It's a time that is spent around love, loud laughs, and delicious food.

Thalia Gochez

"At my artistic core it has always been important to me to photograph and honor various identities and experiences in my community."

Guava Leave-In Conditioner
Mascarilla de Babassu
Guava Rescue Spray

FLORDALIS ESPINAL

I had the privilege of photographing individuals, each with roots spanning from Guatemala, the Dominican Republic, Mexico, Puerto Rico, Honduras, and El Salvador. With this series, I aimed to showcase a rich tapestry of stories and backgrounds that collectively define what it means to be Latino in the vibrant communities of New York City.

ALEXANDER SALADRIGAS

"I have been traveling to South Dakota and the Midwest which opened my eyes to Mexican Ranchero culture and a completely different way of life."

ANTONIO SALAZAR

Lovers/Fighters & the beauty of our own world we create around us. Natural or cultural it seems to have this deep root that connects us all. Seeing these things or even experiencing them first hand is what makes it important.

on display sept 20 - oct 15

YO SOY                 

413 BROOME ST.
NEW YORK, NY 10013

Celebrate with us at SEPHORA

NYC
When: September 16th
12 PM-6PM
Address: 34th Street Sephora
112 W 34th Street, New York, NY 10001

SAN DIEGO
Special Meet & Greet with our founder, Babba!
When: September 22-23
12PM-6PM
Address: Fashion Valley Sephora
7007 Friars Rd, Suite 314, San Diego, CA 92108

MIAMI
When: October 7th
12-6PM
Address: Design District
4044 NE 1st Ave, Space No. MG121, Miami, FL 33137

NYC
When: October 12th
12 PM-6PM
Address: Soho Sephora
557 Broadway, New York, NY 10012

LOS ANGELES
When: October 14
12-6PM
Address: Americana Sephora
230 Americana Way, Glendale, CA 91210