Silicones, Sulfates & Parabens: What To Know About Common Shampoo & Conditioner Ingredients

08.16.2021

Do you know what’s in your hair care? If you don’t know how to answer this, you’re not alone. Shopping for hair products can be very daunting, especially with the options seemingly endless. We walk into the hair care aisle, grab a bottle, and skim the label to be met with a list of words to decode. As clean beauty products have increased their popularity as of late, it’s an incentive for many of us to do some research on the ingredients in some of our most cherished products.

Read more

Our Packaging & Why We Use Plastic

08.16.2021
As a clean beauty brand, we take our relationship to the planet very seriously. From our packaging, to ingredients sourced, to our growing sustainability efforts, we are committed to creating products that are not only good to your hair and body, but also good for the environment.
Read more

How to Use Pequi Curl Activator

08.16.2021
guides
Our Pequi Curl Activator is a lightweight, milky serum designed to enhance and activate curls without the frizz. It has quickly become a favorite in our community and is the ultimate after-shower step in our full ritual.
Read more